Thursday, January 19, 2012

Build a Bigger Stage

Step 17.

“All the world is a stage” and the Internet is more evident of that than anything else.

Everywhere you click someone is expressing their opinion about something.

Give people an opportunity and they will not only speak their mind but make a production out of it.

If given the chance, people will express their hopes and dreams and even their deepest pains.

Most nonprofits confine their “stage” to within the walls of their organizational headquarters.

However, to excel in today’s world you need to create a digital framework for others to champion the cause.

Nonprofits like to see themselves as the keeper of their respective causes but in reality they can not do it alone.

Tear down your virtual walls by giving people a megabyte or two . . . what they say about your nonprofit will be more powerful than any promise you’ll ever make.


Givers Take Image, Why do I walk? Because every step gets us that much closer to a cure. Now what are you going to do?

Step 18. Give Them Tools
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