Step 6.
Each charity has specific designated fundraising goals that relate directly back to funding various programs. In each case, you need to identify the amount of revenue to be generated through online efforts.
Having a thorough understanding of “who” it is going to take to achieve each and every fundraising goal is critical to your organization’s success.
Step 7. Determine How People Use the Internet
Sunday, August 1, 2010
Match Goals to Target Audiences
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